Behind The Edit: Coral & Hive
The Local Edit sits down with influential South African entrepreneurs to have meaningful conversations and uncover what it takes to build (what seems to be) a perfectly edited brand.
By (quite literally) weaving her past career experience into one business, Jeanine Birch, founder of Coral & Hive, truly makes a dent in the global design industry. Her bespoke natural handwoven rug studio based in Somerset West has created opportunities for local weavers to create some of the most desired handwoven rugs in the world. Jeannine's innate drive to uplift and support her team of weavers has resulted in successfully collaborating with some of the world's best-known international interior designers. Tune in to the latest episode to get an exclusive behind-the-scenes peek into Jeannine's world, from tapping into her psychology background to understanding her drive to make the world a little bit better than how she found it. In this episode, Jeannine also shares the ins and outs of the weaving process, why colours are catalysts of emotion, and how the act of weaving can be therapeutic even for children.