Amanda Laird Cherry¹⁴⁶

Amanda Laird Cherry

Those who think of clothing in terms of this or next season’s fashion are missing the point. That’s why Amanda Laird Cherry, multi-award-winning designer, creates apparel with soul; trans-seasonal pieces that allow you to express yourself through functional fashion. Crafted with care, each garment mirrors the common cultural threads that define our society while empowering you to push boundaries and tell your own story. All while making a positive impact on the environment. With its ethical labour practices, intentional fabric choices, and comprehensive upcycling policies, this proudly South African lifestyle label is an ode to authentic, sustainable fashion. One that will stand the test of time.