About the brandIt started as a passion project in a dining room with two domestic sewing machines and a lot of love. Within 10 months, the business doubled in size. It blossomed into a sophisticated South African Women's Clothing Design House as well as a CMT. Mother and daughter duo Gail and Racine Denny had been dreaming of combining their creative talents since 2016. When lockdown hit, they spent this time designing and sewing. This started with a small casual collection of dresses and jackets in natural fabrics, that celebrated all the joys of spring, and now includes an impressive collection of off-the-rack formal wear. Their dresses are consciously designed to bridge a gap in the market by creating classic, flattering, well-made garments using quality fabrics. "We are hard-working, dedicated, and inspired women who want to feel feminine, confident, and empowered in the clothing we wear. We hope our designs inspire our clients to feel the same".
It started as a passion project in a dining room with two domestic sewing machines and a lot of love. Within 10 months, the business doubled in size. It blossomed into a sophisticated South African Women's Clothing Design House as well as a CMT. Mother and daughter duo Gail and Racine Denny had been...Show more
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